Tag Archives: September

September Sales: Don’t Let the Numbers Fool You

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ID-10045478-300x300Overall sales numbers were down for the month of September, but Autoblog’s By the Numbers claims that might not be a bad thing.

In September 2013, total sales were up for BMW Group, Ford Motor Company, and Chrysler Group while Toyota, Nissan, and American Honda all saw a drop in total sales when compared to September 2012. As By the Numbers explains, however, the important numbers are not the total sales but rather the daily average sales rate. September 2012 had two more business days than September 2013, so the dealerships would have had to perform much better on their daily sales rate to top September 2012.

Out of the four automakers that had a drop in total sales, only two of those automakers had a drop in their daily average sales rate. Toyota Motor Company and Nissan actually had a small increase in their daily average sales rate in September 2013 compared to September 2012. American Honda and General Motors were the only companies that had a drop in daily average sales rates.

Going into the fall, it is going to be tougher to tap into the out-on-the-road excitement that car buyers have during the summertime. Kids are back to school, and people are settling into a daily routine and not immediately thinking of buying a new car. For dealerships that have a thriving special finance department, however, this is less of a concern. Customers with subprime credit are getting denied at dealerships every day, and many of them need a car for work or for their families. Dealerships with Special Finance Group’s Complete Special Finance Solution are prepared to work with these customers and help them get into a new or used car, and even in slower times of the year, these dealerships can bring in higher sales.

Want to learn more about how Special Finance Group can work for your dealership? Go to http://www.specialfinancegroup.com today to learn more about the Complete Special Finance Solution, and connect with Special Finance Group on Facebook, Twitter, and LinkedIn!

Image courtesy of digitalart / FreeDigitalPhotos.net

September: Game Changer for 2012 Auto Sales

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August was a strong month for auto sales, continuing the trend of upward sales that hasn’t let up in 2012. General Motors, Ford, and Chrysler all had significant bumps from August 2011 with anywhere from 10 percent to 25 percent increases in total sales. In September, however, sales strategies need to change for dealerships across the country as the new line-up rolls in and the used inventory, including the 2012 line-up, need to be moved off the lot.

September has already been called the best month to buy a used car by Time Magazine’s MoneyLand, and with high school and college students heading back to class, young drivers will be looking for an affordable first car. It is a time that dealerships have the potential to make a lot of sales on used cars, but since most dealerships will have their minds on the new car launches, they might miss out on these sales.

Here is where Special Finance Group can help and make sure a dealership makes the most of this extremely promising month. With the Complete Special Finance Solution, dealerships can move more of their used inventory without taking away time from the dealership’s other priorities. Special Finance Group’s call center is devoted to contacting potential customers, screening them based on information included on their application, and then setting up an appointment at the dealership. From there, two special finance experts will meet with these appointments, set them up with financing, and get them into a new or used car depending upon what they qualify for. Quite simply, the Complete Special Finance Solution helps dealerships move more inventory with less hassle.

Does your dealership have the Complete Special Finance Solution yet? Learn more by going to http://www.specialfinancegroup.com, and connect with us by liking Special Finance Group on Facebook, following Special Finance Group on Twitter, and checking Special Finance Group on LinkedIn.

Image: FreeDigitalPhotos.net