2012: Year of the Subprime Auto Loan

2012 feels like the year of the auto. Much of the news from the auto industry has revolved around sales which have continued to exceed industry expectations. American auto makers couldn’t be happier with factories staying active longer and with high-profile launches like the Dodge Dart making headlines. As the Wall Street Journal reported earlier this week, though, it is also the year of the subprime auto loan.

According to recent statistics, 25.4 percent of new auto loans went to borrowers with credit scores below 680, and 12 percent went to borrowers with scores below 620. Back in 2007, over 12 percent of auto loans were going to borrowers with scores below 620, but in 2008 and 2009, those numbers dropped and bottomed out to fewer than 8 percent of borrowers before steadily growing back to 12 percent in 2012.

This is fantastic news for dealerships that are putting time and resources into their special finance department. Having a 620 credit score or less is no longer disqualifying borrowers from getting an auto loan. Over a quarter of auto loans are going to borrowers with scores under 680, and dealerships that reach out to consumers with subprime credit will find customers that are ready to buy and able to get approved. With Special Finance Group’s Complete Special Finance Solution, dealerships can get more customers in the door and driving away with a car, whether the buyer has good credit or not.

Do you have the Complete Special Finance Solution yet? Learn more at http://www.specialfinancegroup.com, and connect with Special Finance Group on Facebook, Twitter, and LinkedIn.

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